ESG 1ESG 32ESG 173274ESG 585ESG 6623: ESG 1 ESG : ESG 4ESG?ESGESGESG?ESG•••••••••••••••ESG: ESG 5ESGLGBT+LGBT+ #MeToo 60%188% 288%41%441%68% 368%75%Z375%YPulse2019 – 1 Hickman, C.Marks, E.Pihkala, P.Clayton, S.Lewandowski, E.Mayall, E.Wray, B.Mellor, C. van Susteren, L.10 16-25 N =10,0002021 12 2 Ware2go18-75 N=1,0002021 7 3 First Insight Z N=1,0002021 11 4 Shopify2022 2022 11 : ESG /259%58%56%55%51%49%49%48%47%42%58%58%2Z16——1 3 2022 2021 12 2 MastercardCOVID-19 24 MXNLPLPTRUESSETRGBAEUS18 N=25,5192021 4 : ESG 164%41%64%54%64% 254% 186%86% 27: ESG Facebook Instagram 252%2•31% Facebook •45•28% Instagram •18-4466%60% 1– 1 Ware2go18-75 N=1,0002021 7 2 Blue Yonder2022 N=1,000+2021 4 40%40% 2: ESG 140%45%42%44%ESG 6:259%59% 324%24% 452%52%48%44%43%36%8– 1 Shopify2022 2022 11 GWI Zeitgeist 2 Gilsenan, K2021 16-64 N=4,0012021 2 3 Dentsu International & Microsoft Advertising19 18 N=24,0682021 12 4 MastercardCOVID-19 24 18 N=25,5192021 4 : ESG 9ESG– 1 ESG HKN=1042019 5 2 Eccles, R. G.Ioannou, I. Serafeim, G.N=1802014 11 ESG ESG 243% ESG 1ESG 43%: ESG : ESG 10HKEXESG ESG ESG ESG ESG ESGESG ESG•••••••HKEX-GL86-16•• Sustainalytics•• CDPESGESG .: ESG 11ESG ESG 34%34%247% 47% 120%20%1ESGESG– 1 GWI Zeitgeist Morris, T.9 16-64 N= 12,8902022 4 2 CMO.com25 N=2,000+2019 4 : ESG : ESG 12COVID-19 ESG ••••••31% 1– 1 GWI Zeitgeist Morris, T.9 16-64 N= 12,8902022 4 2 Chua, J.M. Sourcing Journal & Business & Human Rights Resource CentreAsosPrimark2021 10 3 2022 11 4 2022 2 5 2022 11 6 Bhalla, N.Chandran, R. Nagaraj, A. Blood Mica2016 8 7 Gardner, T. & Rylander, Y. ——2022 9 : ESG ESG 72013 1,000 56: ESG 1362%11%48%62% 12019 2021 348% 578%78% Z 290%90% 494%94% 100% 6ESGESG – 1 INGN=3002022 11 2 ...
